Slapp was created as a safe space to discover beauty regardless of your skin tone, budget or location.
We've spent the past 4 years matching to, testing and recommending the best in beauty, so it felt like time to make things official.
With the help of our incredible community, aka the Slapp family, we've selected the Best Inclusive Beauty Products that 2020 had to offer.
It's been a challenging year but we wanted to look at the positive and how much the beauty landscape has grown since we launched Slapp back in September 2016.
When I launched Slapp I could only hope that we'd have such a lengthy shortlist of incredible, inclusive products to recommend; and anyone who voted will attest to how many fantastic options there were (and are!)
It truly is amazing and something we can all be proud of as the beauty community continues to blaze the trail in pushing for greater inclusion.
There were a lot of winners and a lot of very close runner ups, which we are sharing as honourable mentions.
Thank you to everyone who voted and nominated themselves - and thank you to all of the brands who continue to push themselves towards creating a truly inclusive beauty landscape.
Here's to 2021 and celebrating our 2nd awards together, with a good old fashioned party.
And the winners are....
Best New Launch (2020)
Winner - Pat McGrath Skin Fetish Concealer
Best Setting Spray or Mist
Winner - M.A.C Fix +
Best Foundation or Skin Tint
Winner - Charlotte Tilbury Airbrush Flawless Finish Foundation
Winner - Charlotte Tilbury Magic Away Concealer Wand
Best Skin Prep
Winner - Too Faced - Hangover Primer
Best Natural/Clean product
Winner - Kosas Sun Show Moisturizing Baked Bronzer
Best Natural/Clean brand
Winner - BYBI
Winner - Fenty Beauty - Full Frontal
Best Lip Pencil + Best Lipstick
Winner - Charlotte Tilbury Lip Cheat Lip Liner
Best Lip Gloss or Balm
Winner - Pat McGrath - Lip Lust
Winners - E.l.f - Halo Glow Setting Powder + Fenty Beauty Pro Filtr Powder
Best Budget/Drugstore Brand Under £10
Winner - The Ordinary
Winners - Benefit - Benetint + MAC - Lip Pencil
The Best Inclusive Beauty Brand is....
Winner - Fenty Beauty
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